MailChimp is one of the most reputable email marketing services on the market today for several reasons. First, MailChimp is extremely affordable. MailChimp offers three different packages: Free, Grow, and Pro. With the Free package, you can send up to 12,000 emails per month to up to 2,000 subscribers. This package is absolutely perfect for small businesses! However, if you’d like to send more emails or have a larger email list, the Grow package starts at only $10 per month.
The MailChimp platform can be easily integrated with platforms including Shopify and WordPress. While MailChimp is one of the most cost effective email marketing services for small business, it also has some of the best features. MailChimp offers services including: free newsletter templates, automation, customized sign up forms, email blasts, autoresponder sequences, reporting and analytics, multi-user accounts, email designer, integrations, geolocation, delivery by time zone, social sharing, campaign archives, A/B testing, and more.