A PERFORMANCE-BASED EMAIL MARKETING PLATFORM

The DataCzar Edge

Increasing Your Sales Email Open Rates: Focus on Your Recipients

Increasing Your Sales Email Open Rates: Focus on Your Recipients

Without active email recipients, your email marketing campaigns have no chance at being effective. That’s why the key to increasing your sales email open rates is to focus on your recipients. Instead of thinking like an email marketer, take a moment to alter your mindset and think

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Accurate Information Is the Key to Your Contact List

Accurate Information Is the Key to Your Contact List

The biggest mistake that email marketers can make is keeping subscribers on their list who they haven’t interacted with in excess of 6 months. In addition to wasting time and resources, subscribers who have been MIA for that long have no way of verifying their information. If

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How Important Are Email Open Rates to You?

How Important Are Email Open Rates to You?

Email marketing is no simple task. It takes quite a bit of training, practice and effort to design email marketing campaigns. Every last detail of an email needs to be reviewed and perfected before an email marketing campaign can be successful. However, no email marketing campaign can

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Erasing Contacts from Your List: Why It’s Important

Erasing Contacts from Your List: Why It’s Important

If you’re like most, the thought of erasing precious contacts from your email list may sound more like a threat than something you would do willingly. However, the fact is that many of these “precious” contacts are no longer serving your business and are only making your

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Utilize Social Media Around Your Holiday Sales

Utilize Social Media Around Your Holiday Sales

Social media and email marketing campaigns truly go hand in hand, especially around a holiday. Social media sites like Instagram and Facebook offer ad spaces that can be seen by thousands of people. If you have a comprehensive digital marketing campaign, then you likely already have active

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6 Steps to Creating the Perfect Thank You Email

6 Steps to Creating the Perfect Thank You Email

Now that you’re convinced of the importance of a “thank you email,” you’re probably wondering how exactly you can go about creating one. Here are the steps you should follow to create the perfect “thank you email”: Start by giving thanks to the user for the interest

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Thank You Email: The Unsung Hero of Lead Generation

Thank You Email: The Unsung Hero of Lead Generation

The purpose of every email marketing strategy is to generate leads. Just as inbound marketing does, email marketing should focus on catching the attention of potential clients, converting them into active clients and building a long-term relationship with them so that they stay loyal to your company.

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How Do You Say Thank You to Your Clients?

How Do You Say Thank You to Your Clients?

You may be familiar with the concept of a “welcome email,” but you may be wondering what exactly a “thank you email” is. Much like a “welcome email,” the definition of a “thank you email” is in its name. A “thank you email” is simply an email

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Tips to Perfectly Closing Your Welcome Emails

Tips to Perfectly Closing Your Welcome Emails

Your “welcome email” should hold your subscriber’s attention throughout. From start to finish, the content of your “welcome email” must be intriguing. One of the most important goals of a “welcome email” is to initiate conversation with your subscribers. As a way to close your email, rope

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Creating the Perfect Welcome Email: Expectations

Creating the Perfect Welcome Email: Expectations

In tandem with your introduction should be what your subscribers can expect from your emails. If someone has chosen to add themselves to your subscription list, then they have given you permission to take up space in their inbox. It’s up to you to make the best

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