The DataCzar Edge

How Well Do You Know Your Audience?

How Well Do You Know Your Audience?

Every audience is different. If they’re all different, then they all need to be approached in a different way. Although the product is the same, the demographics of your audience will vary. The only way to have a successful marketing campaign is to connect with your audience.

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Are You Split Testing?

Are You Split Testing?

Every Digital Marketer should implement split testing into their email marketing campaigns. An email sent without a split test is a wasted opportunity to improve your future campaigns. A split test, also known as an A/B test, allows you to give some of your customers one experience,

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Use the Data You Already Have

Use the Data You Already Have

The best apps for managing email marketing campaigns have statistics report systems that can help you analyze which elements work best with your subscribers. In order to increase your conversion rate and build a successful email marketing campaign, you need to get feedback on the effectiveness your

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