When creating your “welcome email” it’s important that you use the correct tone. The entire point of the “welcome email” is to connect with your subscribers and show them that you care. If your email is boring, monotone or lackluster, not only will it seem like you’re uninterested in your subscribers, but your subscribers in turn will become uninterested in your company. Tone and attitude are crucial when it comes to creating the perfect “welcome email.” You should approach your “welcome email” with an attitude of gratitude. Start your email off by thanking the recipient for subscribing to your email list. A great way to show your appreciation is to use an image or a meme; this way, you’ve broken the ice with your subscriber in a way that both shows your gratitude to them and shows your company’s personality.Your “welcome email” needs to be memorable so that the next time your subscriber sees an email from your company in their inbox, they not only know who you are, but they also want to hear what you have to say.

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